STRATEGI KOMUNIKASI LPM DINAMIKA DALAM MEREKRUT ANGGOTA DI UNIVERSITAS ISLAM NEGERI SUMATERA UTARA
Main Article Content
Asmaul Husnah
Suheri Harahap
Anang Anas Azhar
This research uses a qualitative descriptive approach method to examine the phenomenon intensively, in detail and in depth with observation, interview and documentation techniques that aim to find out the organization's communication strategy in recruiting members with communication accommodation theory and various conceptual frameworks namely communication strategies, organizational communication strategies and recruitment strategies. The results of the study can be explained that the communication strategy of the LPM Dinamika organization in recruiting members is face to face communication (private face to face and public face to face) by conducting socialization, namely entering new student classes, opening stands around campus and distributing brochures and mediated (private mediated and public mediated) using media intermediaries, the LPM dynamics organization disseminates information through social media and the use of captions in posts, class whatapps groups, and opening question and answer sessions on social media and via chat. In addition, the obstacles that occur in recruiting members are elements related to the organization (changes in registration schedules, permits), habits of finding candidates (personal data, ability or understanding of candidates, ethics and attitudes) and environmental factors (distance 3 campus, time and cost).
Ditri, A. (2022). Strategi Rekrutmen Kader Perempuan Partai Demokrasi Indonesia Perjuangan (Pdi Perjuangan) Dewan Pimpinan Daerah Provinsi. http://repository.radenintan.ac.id/id/eprint/22136
Elida, H. (2022). Strategi Komunikasi Dalam Rekrutmen Kader Pada Ikatan Mahasiswa Muhammadiyah (Imm) Komisariat Iain Kendari. http:// digilib .iainkendari .ac.id/id/eprint/4016
Haryono, C. (2020). Ragam Metode Penelitian Kualitatif Komunikasi. https://books.google.com/books?hl=id&lr=&id=7RwREAAAQBAJ&oi=fnd&pg=PP1&dq=Metode+Penelitian+Kualitatif&ots=WtQ4RbK-Ej&sig=rWpVX186OZDNHeo49vCxAVxeEEA
Hasanah, A. (2019). Strategi rekrutmen sumberdaya manusia di Yayasan Roushon Fikr Jombang. https://core.ac.uk/download/pdf/195392345.pdf
Hidayat, R., Wahid, A., & Anhar, D. (2020). Strategi Rekrutmen Kader Dewan Pimpinan Daerah Partai Amanat Nasional Kota Banjarmasin. http://eprints.uniska-bjm.ac.id/3529/
HIMMATUL, A. (2022). Strategi Pemasaran Dalam Merekrut Santri Baru Pada Pondok Pesantren Wali Songo Dusun Sukajadi Kecamatan Bumi Ratu Nuban. http://repository.radenintan.ac.id/18666/
Karim, F. (2019). Strategi Komunikasi Organisasi (Studi Deskriptif Kualitatif Tentang Strategi Komunikasi Pengurus Organisasi HMI Komisariat FISIP USU Periode 2019-2020 dalam. https://repositori.usu.ac.id/handle/123456789/29111
Lagiono, A., & Ekowati, E. (2019). Strategi Rekrutmen Dan Seleksi Tenaga Pendidik Di Smp Negeri 1 Batanghari Lampung Timur. Journal.an-Nur.Ac.Id, 2(2), 140–151. http://journal.an-nur.ac.id/index.php/unisanjournal/article/download/544/344
Lubis, F., … F. H.-… E. S. dan, & 2021, undefined. (2021). Strategi Komunikasi Organisasi PK IMM FISIP UMSU Dalam Melaksanakan Program Kerja di Masa Pandemi Covid-19. Jurnal.Ceredindonesia.or.Id. http://jurnal.ceredindonesia.or.id /index.php/sintesa/article/view/464
Nellya, B., Metadata, B. S.-J. I., & 2021, undefined. (2021). Strategi Rekrutmen Kader Dan Penetapan Calon Anggota Legislatif Terhadap Kinerja Dewan Perwakilan Rakyat Daerah (Studi DPD. Ejournal.Steitholabulilmi.Ac.Id, 3(3), 1260–1273. https://doi.org/10.47652/metadata.v3i3
Santoso, M. (2020). Strategi Komunikasi Persuasif Yayasan Karya Salemba Empat Dalam Rekrutment Donatur Beasiswa. https:// repository .uinjkt.ac.id /dspace /handle/123456789/51739
Sidik, S. (2022). Strategi Kepala Madrasah Dalam Rekrutmen Peserta Didik Baru Di Mts Usriyyah Purbalingga. http://repository.uinsaizu.ac.id/id/eprint/13906
Sirat, M. (2022). Strategi Komunikasi Rekrutmen Kader PMII (Studi Kasus Komisariat PMII IAIN Madura). http://etheses.iainmadura.ac.id/id/eprint/3939
Sofi, N. (2022). Analisis Strategi Rekrutmen Karyawan Pada Lembaga Amil Zakat Daarut Tauhid Peduli Lampung. http://repository.radenintan.ac.id/22607/
Widodo, R., Saputri, N., Islam, N. I.-J. K., & 2022, undefined. (2019). Strategi Rekrutmen SDM untuk Memenuhi Kebutuhan Pendidik dan Tenaga Kependidikan di Pendidikan Terintegrasi Pondok Pesantren Mahasina Darul Qur’an Wal. Jurnalftk.Uinsby.ac.id, 2(2), 140–151. http://jurnalftk.uinsby.ac.id/index.php/JKPI/article/view/1995
Yosi, D. (2021). Komunikasi Persuasif Dalam Rekrutmen Calon Santri Di Pondok Pesantren Daarul Ikrom Kedondong Pesawaran. http://repository.radenintan .ac.id/13071/
