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Pengaruh Electronic Word of Mouth Dan Kualitas Produk Terhadap Repurchase Intetion yang Dimediasi oleh Kepuasan Konsumen Pada Kosmetik Wardah

Winda Lestari , Muhammad Ilham Wardhana Haeruddin , Ilma Wulansari Hasdiansa , Siti Hasbiah , Hasnidar

231-250

2026-10-20

Statistics: 0
The Effect of Virtual Try-On on Wardah Product Purchase Decisions among Gen Z in Makassar City with Consumer Satisfaction as an Intervening Factor

Indian Rajji , Anwar , Nurul Fadilah Aswar , Muhammad Ichwan Musa , Muhammad Ilham Wardhana Haeruddin

315-334

2026-07-29

Statistics: 63

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