RAJJI, Indian; ANWAR; ASWAR, Nurul Fadilah; MUSA, Muhammad Ichwan; WARDHANA HAERUDDIN, Muhammad Ilham. The Effect of Virtual Try-On on Wardah Product Purchase Decisions among Gen Z in Makassar City with Consumer Satisfaction as an Intervening Factor. SINOMIKA JOURNAL: Publikasi Ilmiah Bidang Ekonomi dan Akuntansi, [S. l.], v. 5, n. 2, p. 315–334, 2026. DOI: 10.47353/sinomika.v5i2.3613. Disponível em: https://publish.ojs-indonesia.com/index.php/SINOMIKA/article/view/3613. Acesso em: 9 oct. 2026.