CAHYA ROSALYN, Vania; NUR THAHIRRAH, Nadia; FAJAR WAHYUDI RAHMAN, Muhammad. PENGARUH INTEGRATED MARKETING COMMUNICATION DAN BRAND POSITIONING TERHADAP ENROLLMENT DECISION PROGRAM STUDI DI PERGURUAN TINGGI. SIBATIK JOURNAL: Jurnal Ilmiah Bidang Sosial, Ekonomi, Budaya, Teknologi, Dan Pendidikan, [S. l.], v. 5, n. 7, p. 3413–3429, 2026. DOI: 10.47353/sibatik.v5i7.5028. Disponível em: https://publish.ojs-indonesia.com/index.php/SIBATIK/article/view/5028. Acesso em: 17 sep. 2026.